Saturday 7 November 2015

MARKETING APTITUDE FOR BANK PO'S-II

1. Modern methods of Marketing include—
(A) Publicity on the net
(B) Advertisement on the net
(C) Soliciting business through e-mails
(D) Telemarketing
(E) All of these


Ans. E

2. Which of the following statement is True ?
(A) Marketing is not required in a Buyers’ Market
(B) Marketing is not required in a Sellers’ Market
(C) Marketing is not required due to globalization
(D) Marketing is not required due to competition
(E) Marketing is not required due to liberalization


Ans.B

3. Market information means—
(A) Knowledge of shops and bazaars
(B) Knowledge of shopping malls
(C) 
Knowledge of various languages
(D) 
Knowledge of customer profile and product mix

(E) None of these

Ans. D


4. In today’s world marketer should focus at —
(A) standard products
(B) No customization required
(C) aim at customer satisfaction
(D) Only quantum of sales matters


Ans.C

5. Market Research is needed for—
(A) Deciding right time to sell
(B) Deciding the right product to be sold
(C) Making proper marketing decisions
(D) Deciding the market area

(E) All of these

Ans.E



No comments:

Post a Comment